cross-posted from: https://piefed.world/c/tech/p/1454200/a-freaked-out-us-food-industry-is-hitting-back-at-maha-with-social-media-influencers
Some of the biggest food and agriculture corporations in the U.S. are funding a campaign that pays social media influencers to combat elements of Robert F. Kennedy Jr.’s Make America Healthy Again platform
Why the fuck is this a “social media influencer campaign” instead of straight forward PSA’s, stories through news outlets, and lawsuits.
Stop playing Republican games. The truth shouldn’t need to be delivered through “influencers”, doing so only provides further credibility to that format for MAGA’s peddlers.
Because conservatives are stupid and anti-intellectuals. They look down on you for college and never learned to critically think or research.
What truth do you speak of?
Because they’ve trained people not to trust journalists and the gubmint, so they’re not going to listen to PSAs, news outlets and official sources. They need people who can cultivate personalized parasocial relationships with an audience and generate organic word of mouth, because the only thing most people have left that they have any faith in is personal peer bonding.



